IF YOU CAN’T STAND THE HEAT, GET OUT OF THE KITCHEN.
Spoiler Alert: The McSpicy is not for every taste bud. But don’t take our word for it. To put it into words, we shot a mockumentary-like film featuring those who not only can take the heat but also explain it. Try it at your risk.
CREDITS
Client: McDonald’s UAE
Creative Agency: FP7 Dubai McCann-Erickson
Executive Creative Director: Fouad Abdel Malek
Senior Copywriter: Raul Palhares
Senior Art Director: Bruno Montoro
Group Account Director: Sana Omran
Account Manager: Georges Enkiri
Producer: Maarouf Bikdache
Director: Ed Yazbeck